About Saru Organics?

We are an Indie Beauty firm at the frontiers of luxurious organic beauty care, delighting our consumers worldwide with result driven transformative products and experiences, inspiring them to express their uniqueness confidently. Infused in our organization is our inherent desire to express love in how we engage and do our business. This same attitude creates the ripple effect to our customers  who have experienced what has famously come to be known as a touch of #SaruLove. At the core of our structure is a dedicated passion to push beyond our foreseeable limits/boundaries and invent the unexpected with love, creativity and innovation.

What Sets Us Apart?

Culture & Values

We are like a family in a fast growing business in the Natural & Organic beauty care industry. This unique  rare mix has seen us create a caring, collaborative and compassionate work place that is also very demanding employing an excellent spirit in all our undertakings. Above all else there is a key focus on long-term sustainable growth which cultivates loyalty from all stakeholders.

Our Values:

Our founder is a firm believer in a value-driven organization firmly rooted in Kingdom principles. Our actions are rooted in Christian faith values of love, honesty, generosity of spirit and integrity. Building on these core values we also abide by the following principles:

  • Infusing Design Thinking in our creativity and innovation through all aspects of the business from product development to packaging, sampling to selling, marketing to merchandising we are in the process to identify, empathize and create products that touch your unmet needs.
  • A resolute commitment to create unmatched quality and excellence. From unique exceptional and breakthrough products to creating brand experiences delivered through our market pop ups and activations.
  • Nurturing and developing our human capital. We believe in lifting other up by harnessing the unique strengths of our talented employees. Continuous learning is employed throughout our staff development and taking a leadership mindset is highly encouraged and expected.
  • Embracing an inclusive diverse culture is highly encouraged and it further fosters our belief that no one person or group has all the knowledge and skills for success. Inclusivity helps us harness cultural diversity ensuring our messages, products and market experiences reflect diverse desires and aspirations from a large consumer base.
  • Acting responsibly and caring for our mother nature. Throughout the business we have ensured to partner with only suppliers who offer organic produce and biodegradable ingredients as part of our sustainable practices. We ensure efficient operations with reduced wastage, green chemistry and playing a part in preaching awareness to health and environment.

Our Vision

To be the most preferred sustainable and luxurious beauty brand globally.

Our Mission

We exist to make beauty care regimens easy, manageable and enjoyable naturally.

Saru Love Approach

Saru Organics has been at the fore front of using authentic best premium organic ingredients to create high performing superior products. We also have something unique that has truly distinguished us: our Saru Love approach that guides us to deliver exceptional personalized service and education to our consumers.

With Saru Love we build strong emotional bonds with our consumers:  the unmatched quality of our products, combined with expert advice from our beauty care consultants and exceptional personalized service, creates a complete package of invaluable worth that goes far beyond price, product and science. It’s a total experience that sets our luxurious organic beauty care brand apart. Our Founder Mkamboi Mwakale is always at the fore front of selling floors in pop up markets and market activations to personally introduce her beauty care products to customers knowing very well her personal interaction, assistance and connection to the customers will create a lasting bond.